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Saturday, March 13, 2010
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Introducing BSN* "Short Attention Span" Reviews



"According to experts the average person has an attention span of about 20 minutes. This means that for the most part if you cannot engage someone, and I mean actively engage, with a product or software you are on the losing end."

To test this out, we at BSN will be starting a new section called, "Short Attention Span Reviews."  These will be for the initial testing of games, software, and hardware that require a "getting used to" period.
These reviews will be straight to the point; there will be no deep discussion about the design, development or many of the things that you have gotten used to with our in-depth product reviews.

Instead they are very consumer oriented and will offer you an idea of usability, out-of-the-box performance and in the case of games how good game play is. After all if a game is slow and boring in the first 30 minutes 90% of people will never play past that point. So be on the lookout for these from time to time as new items hit the market. We will do our best to get them and give you a quick, down and dirty view of these products and also provide a follow on for a more complete view of the product or software when it is warranted.

Reviews will cover the following;
  • Initial Impression [Packaging, contents etc]
  • Installation and setup for first use
  • Potential problems with installation or missing pieces
  • Performance for a total of 30 minutes of use
  • Final impressions
  • Was it all worth it?
With these in mind our last section will cover the dreaded buyer's remorse. If after our 30 minute test we feel that it is likely we would have returned the product we will be sure to let you know [and will follow on with a more complete evaluation to be fair]. We will be also introducing several new in-depth review types, such as our 30 day evaluation, 180 day evaluation and 365 day evaluation. Just like "Short Attention Span" reviews, these extended ones will focus on reviewer's experience with the product, rather than seeing benchmark results [we will include those as well].

Enjoy.


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Comments:

Thanks by: Sean Kalinich on 11/15/2009
Thanks again for all of the input and suggestions.

We are certainly going to look into them.

Who knows you may see BSN* reviews and articles available for download to your favorite flavor of PMP soon.
I see now... by: Radu M. Cosma on 11/15/2009
Attention span for the product, that's interesting. I'm looking forward to see how this goes.

Even if you don't find someone with a pleasant voice, maybe you could tweak it afterwards ;)
This should be fairly easy even with long articles, as the reader can take a break when needed or repeat certain paragraphs and mix it all together in the end.
You just need a good recording "studio" to keep ambient noise to a minimum, otherwise the whole thing would be annoying.

Best of luck to you!
Forum and Audio articles by: Sean Kalinich on 11/15/2009
We are actively working on a forum right now.

As for the audio articles, that is a very interesting idea and one that we will certainly explore. I had not thought about that to be honest before you mentioned it.

Perhaps we can start up our own pod casts and include some of these new reviews and news articles... Now we just have to find someone to do the reading ;)

Thanks for the comments and suggestions.

Attention span by: Sean Kalinich on 11/15/2009
We are talking about the actual product. Not the review on its own. We will basically test the product for about 20-30 minutes to see if it is able to grab our attention and warrant further exploration.

This is tailor made for games, and small accessories. something like a CPU, Motherboard or new GPU would not fit in here. But other things certainly will.

These will still be shorter than our full product reviews.
I've got one by: Radu M. Cosma on 11/15/2009
How 'bout audio articles?
You know, like audio books :)

That would define telly be a first, and I for one would love to hear an article while I'm browsing other stuff.
by: Kyocera on 11/15/2009
How about a mini forum?
(pure tech one)



20 mins is too long by: Radu M. Cosma on 11/14/2009
I think the 20 mins attention span applies to listening and/or watching something, not reading.
Yes, most reviews out there can get boring at some point, but they are also within a 20-25 min reading time.

If you want this to work I recommend having a maximum of 10 to 15 minutes of reading for each short review.
Sounds good by: Anonymous on 11/14/2009
With most of those five to fifteen page reviews, I just skip to the "Conclusion" page.

this could be an interesting idea.
Great Idea by: Anonymous on 11/14/2009
I'm looking forward to the first reviews.
by: Anonymous on 11/14/2009
This would be great for games. I sometimes have a genuine problem giving a game a legitimate shot, often giving up on it after an hour if it hasn't got me sucked in yet.
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