Sports fans can get real-time scores and stats of games and matches from top soccer leagues, and other sports, free on Univision’s Marcador, or Scoreboard. The app, in Spanish and English is currently available on the iPhone and iPod Touch.
Univision Interactive Media is the digital division of the premier Spanish-language media company in the United States, and includes Univision, its Internet arm for PC’s and mobile phones. The website, number one among US Hispanics for several years, offers 10 channels covering news, entertainment, auto, sports, and finance.
Móvil also falls under Univision Interactive Media with a Spanish-language suite of mobile offerings, such as exclusive on-the-go integrations with top Univision shows.
Although focused on the Hispanic community, the company isn’t ego-centric when it comes to operations. They draw talent from the mainstream technology industry. Last month, Randy Falco, former chairman and chief executive officer of AOL and previous president and chief operating officer of NBC Universal Television Group, joined the company as executive vice president and chief operating officer.
Based in New York, he reports to Joe Uva, president and chief executive officer of Univision Communications. Falco says: “I’m excited to be joining Univision at such a pivotal moment in its history, as it continues to build momentum as a leading multiplatform media company in America regardless of language.”
Univision already works in conjunction with the National Football League and the National Basketball League at NFL.com/español and NBA.com/enebea respectively. Their new app, Marcador, compliments their existing Fútbol app. which is soccer oriented. The NFL and NBA will be added to Marcador on the “I” devices in the coming months, with major league baseball to follow.
The future indicates a roadmap that also includes multiple smartphones and tablets. Kevin Conroy, president of Univision Interactive Media said of Marcador, “This app enhances and expands our growing digital sports content and mobile product offerings.”
The key features of the app are:
- Real-time scores and live game stats. Finger-tip availability of soccer goals, penalties, passes, and fouls
- Calendars of top tournaments and leagues worldwide
- Full coverage of all NFL teams
- Total coverage of top soccer leagues such as: Brasileirao, Bundesliga, Copa Libertadores, Copa Sudamericana, English Premier League, Italy’s Serie A, the Mexican Soccer League, Spanish La Liga, and the UEFA Champions League, Copa America, Copa Oro
- Ability to customize the app to provide one-click access to the user’s favorite sports, leagues and teams.
The Marcador app was built on July Systems’ Mi (Mobile Internet) Platform which provides multi-platform application and mobile website solutions for over 80 media brands. The publishing platform for media, entertainment, news, and sports brands allows simultaneous distribution to the mobile web, mobile app stores, and carrier decks. The Univision Marcador App is available at no charge for the iPhone or iPod Touch from the App Store..
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