In what I would consider a fairly surprise move, Yahoo's new CEO Marissa Mayer has been announced to be one of the keynote speakers at this coming year's CES 2014 conference. In years past, it has primarily been the tech titans
like Microsoft, Intel and Qualcomm that delivered keynotes, but this year Marissa Mayer will be delivering a keynote, in addition to Cisco's John Chambers. Although, I wouldn't consider either of them small companies, Yahoo certainly has the opinion of a waning company, or at least used to. Could this mean that Yahoo is finally becoming to be considered one of the top tech companies since the company wrote itself off into oblivion? We're not sure yet.
From what I can deduce based on the two CEA announcements of CES 2014, it appears as though Marissa Mayer is going to talk about the importance of content an then John Chambers is going to talk about the internet of things and the importance of connectivity to get to content. While these keynote speeches are usually scheduled on different days and put on by different companies, they are usually grandiose and designed to deliver a message that that companies and the CEA want to convey.
Last year was Qualcomm's Born Mobile cringe-worthy keynote, however Samsung saved many from remembering that after their Galaxy S IV launch in New York. Either way, I don't think we'll see anything like we did last year and it will probably be very content focused. This will mean things like apps and media.
However, the CEA hasn't abandoned their electronics focus because Intel's new CEO Brian Krzanich will be delivering the first CES keynote to kick off the conference, as will Audi's Rupert Stadler. Knowing the two companies, we will most likely see some really innovative forward thinking technologies. Marissa Mayer will deliver her Keynote on the second day along with Gary Shapiro, CEO of the CEA, as well as John Chambers of Cisco and Kazuo Hirai of Sony. All of these CEOs will hopefully yield some really interesting results with new stories and products.
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