GPU Wars: AMD gains market share in Q2'2009
7/27/2009 by: Theo Valich
First and foremost, we can almost certainly say that recession is over and done with, and market recovery is on its way. In a paper released earlier today by Jon Peddie Research, this research firm market shows good figures for the troublesome GPU market.
According to the figures at hand, Q2'2009 saw GPU market expanding to 98.30 million chips, a massive 31.3% improvement over the recession-stricken first quarter of 2009. 12 months ago, the market was 94.42 million units, meaning that GPU market overtook the 2008 results.
Out of these almost five million extra GPUs, the majority went to AMD, who market that they had 41.1% growth in shipped units from the first to second quarter of 2009. AMD's ATI Radeon and FirePro families now take 18.4% of world-wide graphics market, up from a recession-stricken 17.1% in Q1'2009.

Source: Jon Peddie Research
Intel is still in command of the world-wide GPU market, with its 51.2% share. Naturally, Intel's market share exclusively comes from integrated graphics chips on motherboards, as the chip giant still doesn't ship discrete cards [that will change with Larrabee].
nVidia rounds the big three with a continuous decline in their market share. Given the fact that current line-up is somewhat of a mess, we're not surprised to see a decline from 31.1% [Q1'2009] to the present 29.2%.
The biggest loser of them all is Taiwanese SiS, who shipped only 400,000 units in Q2'2009 [0.4% market share], dropping by 42.9%. VIA shipped 670,000 units and claimed a 19.5% loss from the previous quarter [0.7% market share].
The question on everyone's mind is also - how long can Matrox survive? The 3D giant of early days is now barely surviving, shipping a mere 60,000 cards in whole second quarter. To make the matters worse, the company shipped 100,000 cards 12 months ago, meaning sales shrunk by 40% in a period of 12 months. Matrox used to ship more than a million cards a quarter, but those numbers are now nothing more but a dream.
Overall, it looks like the big three are getting bigger, while the smaller players cannot keep up and are relegated to niche markets - and even there they're squeezed with products such as ATI Mobility Radeon 3200/4200 and nVidia's ION platform, or for Matrox - pushing ATI FireMV and nVidia Quadro NVS in the multi-monitor commercial space.
Looking forward, JPR is "predicting an upturn in the PC market in Q3 and Q4 and in particular for the graphics market (which serves not just PCs but aerospace and automotive, industrial systems, medical systems, kiosks and POS). We are optimistic because these are seasonally the best quarters." The upgrades such as Windows 7 and Mac OSX Snow Leopard are big eye catchers for new computer sales, and they're both coming in the next three months [Snow Leopard - September, Windows 7 - October].
The way things are going, GPUs are now showing the light to the rest of the industry.
Tags:
JPR, Jon Peddie, Jon Peddie Research, recession, market, market research, GPU, Graphics Processing Unit, AMD, ATI, nVidia, Intel, Matrox, Matrox Graphics, SiS, VIA, FireMV, FirePro, GeForce, Radeon, Quadro, Quadro NVS
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