Arctic Cooling expands from PC to battery business
8/5/2009 by: Theo Valich
Even though the market has begun its road to recovery, our negotiations with potential advertising partners still tell a pale tale of a weak market. A lot of marketing budgets have been slashed, and if you're a serious company, you won't accept compensation for a motherboard or something like that.
Thus, we weren't surprised to hear that companies are branching outside their core business - and Arctic Cooling decided to do just that. This Hong Kong-based company run by controversial Swiss Magnus Huber decided to branch out into the world of non-rechargeable AA and AAA batteries.
AA batteries feature capacity of 2900 mAh, while AAA batteries pack 1300 mAh. Both batteries use Zinc-Manganese Dioxide (Zn/MnO2), and feature no Mercury, Cadmium and other EU-banned substances.
The batteries come in packs of eight pieces, and you can get a carton with 80 sets [640 batteries] at a "very attractive price". All in all, good to hear that the IT companies are branching out, and we doubt that a company would risk their entry into the market with a sub-standard or plain-vanilla parts.
Even though we doubt that Arctic Cooling would go and compete against Duracell, Energizer and the like, the fact is that AC has a good distribution network and that should be enough to start appearing in computer stores, and some sales will happen.
Arctic Cooling, Arctic, Arctic Power, AA, AAA, 1.5V, batteries, battery, Magnus Huber, Zinc-Manganese Dioxide, Zn/MnO2, Mercury, Cadmium
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