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HARDWARE, BUSINESS
NEWS
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South Korean company is under investigation by Taiwanese authorities following the allegations that they paid students to post malicious comments about competing device manufacturer - HTC.
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HARDWARE, BUSINESS
NEWS
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In a bit of quick and good guerilla marketing, LG has posted an advertisement in Times Square in New York to counter Samsung's Galaxy S4 advertising around the city prepping for today's launch.
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HARDWARE, BUSINESS
NEWS
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Last spring, Intel lost a head of Ultra Mobility Group as Anand Chandrasekher decided to pursue "other interests". He reemerged today as the Chief Marketing Officer for Qualcomm.
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BUSINESS, BLOGS
ANALYSIS
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The pervading ideology around "app marketing" focuses primarily on promotion within the app marketplace as well as bought media on [typically] mobile networks to drive traffic. In this article, we'll dig deeper in PR strategies.
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HARDWARE, BUSINESS
NEWS
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Seems like the beginning of third quarter 2012 is market with high-level departures amount multiple companies we cover. Richard Hashim is the latest exec that expressed his desire to change.
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HARDWARE, DIGITAL ENTERTAINMENT
NEWS
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We received an interesting video from Josh Smith, our former Lab Editor. Currently serving as Vice President of Marketing at Fractal Design, Josh came up with quite a unique video for the Define case.
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DIGITAL ENTERTAINMENT, BUSINESS
NEWS
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If you’re in the PC industry, you’ve read dozens of stories about one company pulling stunts on another to spoil a product launch or a trade show. This time, Qualcomm got the dose of Intel tactics.
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SOFTWARE, BUSINESS
NEWS
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One of popular viral videos is the one how McDonald's advertises its food, since there seems to be quite a difference between the actual product and its picture. Answer? Adobe Photoshop.
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BUSINESS
NEWS
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As we had reported two weeks ago, one of our good friends in the industry, Godfrey Cheng, has joined Rick Bergman at Synaptics.
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HARDWARE, BUSINESS
NEWS
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Following the departure of Eric Demers to Qualcomm, we wondered is the next human story from AMD coming about a departure or a big signing. Sadly, the news is of a former kind.
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HARDWARE, ENTERPRISE, BUSINESS
NEWS
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Recently, AMD announced the departure of Emilio Ghilardi as the Chief Sales Officer and in fact, it was a good move. The company now promoted John Byrne to role to fill Emilio's shoes.
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APPLE, SOFTWARE, BUSINESS
NEWS
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Thanks to Column Five Media, we have received a new infographic that shows the growth of smartphone industry and the associated hardware and software (i.e. apps) ecosystem.
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GRAPHICS, HARDWARE, BUSINESS
RUMORS
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There is no doubt about it, the new CEO of AMD, ex-Lenovo ace Mr. Rory P. Read is continuing to make changes to the executive team. A little bird told us that his latest action was the departure of its CMO, Mr. Nigel Dessau.
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HARDWARE, BUSINESS
NEWS
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We have received a letter which Rory Read, the new AMD CEO announced massive layoff to the remaining employees of the company.
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HARDWARE, BUSINESS
NEWS
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Starting today, we're introducing a new section on BSN, which is executive profile. Over the course of next couple of weeks, we are going to feature executives that make the difference.
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BUSINESS
NEWS, RUMORS
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Often, our readers comment that press is paid off one way or another, rooting for one party or the other. You're perfectly safe here - but think twice about the others...
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GRAPHICS, HARDWARE
NEWS
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In an attempt to simplify Snapdragon, Qualcomm has renamed and rebranded snapdragon into three categories.
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SOFTWARE, DIGITAL ENTERTAINMENT
NEWS
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Microsoft's runaway sucess, Kinect kit for Xbox 360 is coming to PC. Following 11 million units sold in less than a year from its debut, Microsoft wants to expand to vast base of PC users.
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DIGITAL ENTERTAINMENT, BUSINESS
NEWS
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Digital signage is one of the most powerful, cost-effective communications tools available; subce today’s consumers are constantly bombarded with messages, they’ve become more discriminating about their exposure.
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SOFTWARE, BUSINESS
ANALYSIS
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Undue focus on the downturn has masked an essential underlying shift in the market for signage. To draw on the Boston Consulting model, Digital Signage has moved from the Early Adopter to the Early Majority phase.
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